Femage Fashion

With downtown sensibility, each design by Femage is unique with signature silhouettes the purpose of which is to seduce & provoke. Described as "casual Avant-Garde," each garment is intended to redefine casual wear, elevating street-style to an edgy yet understated Cosmopolitan look.

Femage + Design b

Julia wanted to create a line of clothing that blended art with fashion. From this direction, Femage was born - a blending of two things. A coalescence between urban advant-garde street-style and chic cosmopolitan sophistication to redefine casual wear.

To communicate the brands duality, we used contrasting black & white as our base colors with pops of copper-orange to draw in the eye. Clean contemporay typefaces were juxtaposed with inky, hand-crafted lettering. The symmetrical "F" logo was designed to be a strong symbol of the brands two-faced personality and functionality.

I hired Brian to design some apparel graphics for my fashion line. After giving him some creative direction for the line, he provided a great selection to chose from at a very fair price. I liked his work so much that I ended up hiring him for a second line of clothing. Julia Cox, Owner